ANOTHER SUCCESFUL NYC MEDIA EVENT
Wow. Busy couple of weeks – following our annual TrendCast™ event in May where we had more than 50 members of the media visit us and our client partners at the Sports Club LA in New York - we just held our Media Day on June 11 where we had one on one meetings with another 24 editors / producer and webmasters.

Unlike TrendCast™, which is more like a trade show for editors to see the latest products and speak directly with high level executives from each of the brands we work with, our media day gives us an opportunity to meet individually with editors and talk about trends, editorial calendars and upcoming stories.

Held once again at the Bryant Park Hotel, this action packed day featured over a dozen different brands represented and we were able to give the media an update on the trends that our clients are seeing as we head into the Fall / Winter 2008 season as well as offer ideas for the holiday gift guides that are coming up.

Members of the media ranging from Best Life and Men’s Journal to Parents, Newsweek and the New York Times all attended and left with new ideas for the fall / winter season.